Monday, May 21, 2007

Causes of Common Web Design Mistakes

There are many causes of web design mistakes and they range from small mistakes to very large mistakes. Some of these mistakes can cause a loss of traffic, a loss of page rank with the search engines, and even a loss of income if the mistake is serious enough. Unfortunately traffic and search engine ranking are all tied together so if web publishers make a mistake that affects any of these areas of the business their whole online business can fail. Mistakes happen to even the best of the best, but you can work to avoid some of the common causes.

One of the most common causes of web design mistakes is ignorance about how the World Wide Web works. If you believe that you can simply design your website however you want without a thought for search engines, traffic, and page rank than your business simply will not thrive. There is a lot of competition out there, and you have to have some sort of standing with the search engines if you want to be seen. Your website is great for the consumers that already know about you, but if you want to keep attracting new consumers you need to give some thought to these things, and this involves learning how the Internet works and how you can cater to the search engines so that everything else will follow. If you do not have the time or the inclination to learn these things on your own, you want to be sure to have someone design your website for you that knows all of these things!

Another common cause of mistakes in Utah web design is inability to keep up with common design trends. You don't have to change your web design from day to day as you here about new trends, but as a web designer you have to keep up with the industry. There are certain design elements such as headers and meta tags that may change a bit from time to time where the best length and the like are concerned. Knowing these things can help you get better page rankings, more traffic, and therefore more business to your website.

Utah website design is not unique when it comes to basic design elements. Unless you have a website that only Utah residents or a subset of Utah residents will be accessing, you want to follow all of the rules that everyone else follows to be sure that you can draw traffic to your site. Assuming that you can do whatever you want with web design can be a huge mistake, and unfortunately a really common one!


Saturday, May 19, 2007

How to Survive in a Crowded Local Web Design Market

If you are in the web design market you may have realized that there is a lot of competition out there. With more and more web hosting companies providing consumers with templates and tools that they need to build their own website, you not only have to worry about the other professionals, you have to try to compete with the individual that is trying to do it themselves to save some cash. In the Arizona web design market you will find that you have a little bit of everything, from competitive professionals to the individual that is trying to do it themselves and everything in between.

If you would like to try to keep afloat in the Phoenix Arizona web design field you need to be willing to get to know your audience. What type of services do you specialize in? If you have a specialty you should make it known, for instance if you specialize in corporate web design and this is where the money is, why not make that obvious so that way you don't have to try to offer rates that will satisfy both the individual as well as the company? Many find that when they cater to a niche market that it is much easier to stay afloat and stay competitive, yet still make the money that you should make as a web designer.

Another thing that you can do to make sure that your Scottsdale Arizona web design or other area company stays afloat is to be sure that you are optimizing your website so that it can be seen. The mistake that a lot of designers make is that they don't optimize their own websites. If you optimize your website using links, keyword rich text, meta tags, and well written page titles you will make it easier for search engine spiders to find your page and report your page back to those that are looking for web design help.

While it seems odd that web designers wouldn't optimize their websites, it happens more often than not because they just assume that people will find them because they are well known in the community. You need to remember that with the ever growing web design market you need to market yourself all of the time so that you can be seen by everyone that is looking for your type of services, even if they are new to town and don't know about the services that you provide. Take the time to optimize your website when you create it so that you don't ever have to worry all that much about the competition because you will know without a doubt that you will be seen by people who use a search engine to fulfill all of their web design needs.


Tuesday, May 15, 2007

Pageflakes and YouOs - not Google - are the Ajax Kings

[InformationWeek took a close look at Google and about 20 startups to find out who's the Ajax King. In the "webtop" or "personalized startpage" category - arguably the most important of all categories - the winners are Pageflakes and YouOs, ahead of Google and Microsoft.]

As you know it, Web 2.0 is upon us. Ajax is the current vehicle for this journey through the technological age we live in. The pageflakes phenomenon goes on to show, how big the market is for next-generation web applications, when the web becomes a platform for services usage and aggregation. As they said, "you ain't seen nothing yet".